Baby Friendly Health Initiative in Ireland (BFHI) is a registered charity active since 1998 and serves as the National Authority for the WHO/UNICEF Baby Friendly Initiative in Ireland. All maternity units participate in the BFHI in Ireland.
The main object for which the BFHI is established is to benefit the community by encouraging and supporting health-promoting practices towards ensuring a breastfeeding supportive health care environment which fosters life-long health for infants and their mothers.
Activity of the BFH aims to: